Taylor Swift Economy

Serene Chou, Taiwan FLY

Taylor Swift's music has permeated every corner of our lives. Once a compliment for resonant lyrics that made us sway and hum, now her tunes are literally everywhere. From a countryside girl to a major pop star, she had breakthroughs at every boundary. Taylor Swift's Eras Tour isn't just a fantasy of a beautiful singer captivating audiences; it's an economic powerhouse. The tour has generated a staggering $4.6 billion in consumer spending in the United States alone. Spanning five continents, with fifty-three performances in the United States contributing $4.3 billion to the national economy, the tour has left an indelible mark. In this podcast, we will be discussing how Swift’s tour boosts the economy.